Digital Marketing

Home / Digital Marketing

CRG Auto’s digital services are built on our strong foundation of automotive expertise. Our coordinated, strategic digital approach is more than a bunch of slick tech and buzz words. We combine only the most effective tools supported by the right data to produce real results: more leads and more sales. These are the numbers that matter most and it’s our goal to help you increase them.

Database Email Blast

An email address is one of your most valuable pieces of customer information. Reconnect with your list of current and past customers and promote new offers and services.

Conquest Email Blast

Tap in to our database of over 140 million opt in records and 750 hyper-targeted demographic and lifestyle categories, including auto-intenders to reach the right inboxes, right now.

Sales Matchbacks

Included with every email blast! Go beyond the analytics and see which email recipients converted to buying customers.

A/B Testing

CRG Auto can help you fine tune your messaging by comparing engagement and performance metrics. Compare email designs, subject lines, offers, and more.

Analytic Tracking and Reporting

Our in-depth reporting gives you complete insight into your email campaign, including open and click-through rates for each clickable item.

Proven Campaign Themes

Years of experience are rolled into every campaign with a extreme focus on performance.


Over the Top (OTT) Video

Reach an increasing number of cord-cutters who subscribe to internet-only TV services on a variety of platforms and devices. Includes targeting options and analytics.


Facebook/Instagram Video Ad

Pinpoint your potential customers on social media with precise targeting options. Feature one video, or multiple ones with Facebook's carousel option. Ads appear right in the news feed and can click through to your website or a CRG Auto custom landing page.

YouTube Video Ad

Along with billions of videos and viewers, YouTube also offers demographic and geographic targeting options. With placement based on data, your ad will find potential customers no matter what they choose to watch.

Analytic Tracking and Reporting

All video ads include in-depth analytics. CRG Auto consolidates all aspects of your marketing package into one comprehensive monthly report, giving you easy at-a-glance insight into each element.

Proven Video Campaign Themes

Years of experience are rolled into every campaign with a extreme focus on performance.



Targeted Media Placement for Digital, and Social

Just as important as what is in your ad is where your ad is placed and who sees it. CRG Auto has years of experience getting the most out of every ad placement.

Setup

From campaigns to negative keywords to daily budgets, there’s a lot to know about Google Analytics. As a Google Partner, the digital marketing experts at CRG Auto know how to get you started off right.

Monitoring

There is no set it and forget it. CRG Auto monitors your search performance weekly with additional monthly assessments. Our team even compares month-over-month and year-over-year data as it becomes available.

Optimization

With regular monitoring, CRG Auto makes adjustments as needed rather than after the fact to help keep your campaign on track at all times.


Retargeting

Potential customers visit and then leave your site for a variety of reasons. Re-engage them with display ads that take them back to your homepage or custom landing page.

Analytic Tracking and Reporting

Google offers a huge amount of reporting data. CRG Auto’s easy insight reporting gives you all the metrics you need and applies it to your campaign performance along with recommendations for improvement.

Ad Targeting

Reach the right customers at the right time with some of the largest databases in the world using Geographic and Demographic targeting.


Homepage Banner

Alert website visitors to your latest special offer or service with campaign coordinated homepage banners. One click leads to your custom landing page where visitors can learn more, buy online, submit a lead, and more.

Landing Pages

Whether it's for a CRG Auto campaign or one of your own creation, we can put together a landing page on YOUR website to drive customers into YOUR CRM.

Specials Pages

Car shoppers are always looking for a deal so make sure you always have your best offers available and ready to convert with specials page management from CRG Auto.

Social Media Management

Working with you and your team, CRG Auto develops content and manages all your social channels including Facebook, Twitter, Instagram, YouTube and Google My Business. This is not a canned-content program. CRG Auto keeps your pages local and personalized to keep friends and followers truly engaged and connected.



Reputation Management

CRG aggregates data from over 100 sites, consistently monitoring and managing all your reviews, both positive and negative, and responding in a timely manner. On more personal comments or negative experiences, our team works closely with yours to craft and publish appropriate responses. In-depth reporting illustrates not only your overall ratings and quality scores, but how they stack up against your competitors.

Analytic Tracking and Reporting

Our in-depth reporting gives you complete insight into your social media ad performance, with impressions, click-through, landing page metrics, and more.






Facebook/Instagram Static Ad

Reach the social media news feeds of your potential customers with in-depth targeting. Feature one product/offer or more with options for single, multiple, or carousel ads, each clicking through to your website or custom landing page.


Facebook/Instagram Video Ad

Pinpoint your potential customers on social media with precise targeting options. Ads appear right in the news feed and can click through to your website or CRG Auto custom landing page. Feature one product/offer or more with options for single, multiple, or carousel ads, each clicking through to your website or custom landing page.

Twitter Ad

Twitter serves a different audience than Facebook and Instagram and may be a better fit for your brand. Similar targeting options help pinpoint your potential customers and all ads click through to your website or custom landing page.

Let's Connect