The Message:
Nissan’s Bottom Line Sales Event is a nationwide model-year end clearance. With such a large national media push, CRG Auto tied in with a campaign look incorporating Nissan’s color scheme, clean lines, and a strong music track with a built in call to action.
The Result:
For this campaign, CRG Auto combined broadcast TV ads with digital marketing including SEM, Facebook ads, and coordinated website banners and landing pages. The final push also included a 4-day Labor Day Weekend Sale to close out the month, helping Peters Nissan to finish with strong traffic and sales numbers.