The MessageIn an age of misinformation, integrity is a new form of competitive advantage. CRG Auto created Count on Copeland in 2014, promoting dealership attributes that customers can rely on. Since then, the campaign has evolved to also promote Copeland’s large volume of repeat customers.
The enduring Count On theme has helped grow and maintain Copeland Toyota’s strong position in the New England Market. Additionally, Copeland has grown to include Chevrolet and Volkswagen, a group of dealerships customers can count on again and again.